Vesti
Automechanika Frankfurt 2016 The World’s Leading Trade Fair for the Automotive Service Industry Frankfurt am Main, 13 to 17 September 2016
Prista Oil was one of a record 4,820 exhibitors.
136,000 visitors from over 170 countries encountered.
The central theme at the world's largest showcase for the independent aftermarket in 2016 was ‘Tomorrow's Service & Mobility’. A record 4,820 exhibitors from 76 countries took part, including leading players from industry, workshops and retail, and they offered an impressive demonstration of the ways in which the industry is changing as connected cars come to the fore. Detlef Braun, Member of the Executive Board of Messe Frankfurt GmbH says “With these impressive figures, Automechanika is continuing to build on its position as the world's leading platform for the automotive aftermarket. In addition to countless impressive smart vehicles that are already connected, the struggle for data was one of the hottest topics of discussion at the trade fair.” As a result, Messe Frankfurt launched a new format, “Connected Mobility”, an international road show that began on 15 September and which will soon be making stops in Shanghai and in Austin, Texas. One of the keynote speakers was Jeep hacker Chris Valasek, who is now the Security Lead at the Uber Advanced Technology Center. In his presentation, he addressed the tremendous importance of software security in connected cars.
“For Prista Oil Automechanika is more than just an event. It is the international meeting place of the industry that offers us the opportunity to meet our customers from around the world and present our latest products to them in a professional setting, as well as to network with them and other partners from the automotive aftermarket. Automechanika also offers us a concise yet comprehensive overview of everything that is happening in these essential sectors”, says Valentin Ionescu, Group Marketing &Sales Director.
Automechanika Frankfurt will be taking place for the 25th time from 11 to 15 September 2018, and REIFEN, licensed from Messe Essen, will for the first time be held alongside it, in Hall 12. Both trade fairs have been working together outside Germany since 2014, and will be taking place together at 15 locations in 14 countries in future, from Birmingham to Shanghai. In 2017 they will be held for the first time in Ho Chi Minh City. It is a move that benefits both sides – tyre retailers and workshops – because the industries are continuing to grow closer together.
Background information on Messe Frankfurt
Messe Frankfurt is one of the world’s leading trade fair organisers, generating around €648 million in sales and employing 2,244 people. The Messe Frankfurt Group has a global network of 30 subsidiaries and 55 international sales partners, allowing it to serve its customers on location in 175 countries. Messe Frankfurt events take place at approx. 50 locations around the globe. In 2015, Messe Frankfurt organised a total of 133 trade fairs, of which more than half took place outside Germany.
Comprising an area of 592,127 square metres, Messe Frankfurt’s exhibition grounds are home to ten exhibition halls. The company also operates two congress centres. The historic Festhalle, one of the most popular venues in Germany, plays host to events of all kinds.
Messe Frankfurt is publicly owned, with the City of Frankfurt holding 60 percent and the State
Source: Press Report, Dr. Ann-Katrin Klusak, Messe Frankfurt
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